Merchant Banking Team

GERALD CROMACKT. +1 212 218 3818
Gerald Cromack
Co-President
+1 212 218 3818


Mr. Cromack is co-President of the firm and co-founded Tri-Artisan Capital Partners in 2002. Prior to Tri-Artisan, Mr. Cromack was a principal in the 1994 leveraged buyout of Furman Selz LLC, which was sold in 1997 to ING Group. Mr. Cromack remained with ING Group (and the successor owner, ABN AMRO) until the beginning of 2002, serving as an executive member of the investment bank and head of its mergers and acquisitions department. Prior thereto, Mr. Cromack worked as a senior member in the Mergers and Acquisitions and Corporate Finance Departments of Lehman Brothers Holdings Inc. Mr. Cromack started his career at the First National Bank of Chicago in its leveraged buyout corporate finance group. Mr. Cromack received a BA, with Distinction, in Economics from Stanford University and an MBA from the University of Chicago Graduate School of Business. Mr. Cromack is currently a member of the board of directors of Hartz Mountain Corporation, a former Tri-Artisan portfolio company.
ROHIT MANOCHAT. +1 212 218 3813
Rohit Manocha
Co-President
+1 212 218 3813


Mr. Manocha is co-President of the firm and co-founded Tri-Artisan Capital Partners in 2002. Prior to Tri-Artisan, Mr. Manocha was a founding partner of Thomas Weisel Partners LLC. Prior thereto, he was a principal in the 1994 leveraged buyout of Furman Selz LLC, which was sold in 1997 to ING Group. Mr. Manocha remained with ING Group until the beginning of 1999, where he took responsibility of the North American private equity coverage and consumer, retailing and industrial mergers and acquisitions businesses. Prior thereto, Mr. Manocha worked at Lehman Brothers Holdings Inc. and was a founding member of its private equity coverage effort. Mr. Manocha began his career as a corporate and mergers and acquisitions attorney in New York and California . Mr. Manocha received a BS in Engineering and a JD from Columbia University . Mr. Manocha currently serves on the board of directors of Claire’s Stores, Inc., a Tri-Artisan portfolio company.
BRIAN COOKET. +1 212 218 3707
Brian Cooke
Managing Director
+1 212 218 3707


Mr. Cooke is a Managing Director with the firm's Merchant Banking Group and joined Tri-Artisan Capital Partners in 2010. Prior to Tri-Artisan, Mr. Cooke co-founded Cofunds, the largest mutual fund custodian platform in the UK. Prior to Cofunds, Mr. Cooke was an investment banker in the Communications, Media and Entertainment Group at Goldman Sachs & Co. Prior to Goldman, he was an investment banker at Lehman Brothers and worked in the Financial Sponsors Group (Head of M&A and New Idea Generation) and the Consumer & Industrial Group. Mr. Cooke received an M.B.A. from Harvard Business School and a B.A., cum laude, in Economics from Harvard College. Mr. Cooke is currently a member of the Board of Directors of Cofunds.

 

Merchant Banking

Morgan Joseph TriArtisan's merchant banking activities are focused on the origination of proprietary equity transactions by combining the business expertise of our operating executives with the transaction skill set of seasoned investment banking professionals.

 

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